Audi to unveil new A8 version in India; bookings to open soon

The luxury vehicle manufacturer- Audi is all set to unveil a new version of its leading sedan A8 in India, pursuing double-digit growth in the country. This launch will be the second launch for the company this year.

The German manufacturer is anticipating to open bookings for the new A8 long-wheelbase sedan in the coming days.

Balbir Singh Dhillon, Audi India Head, stated that the new A8 long wheelbase is one of the flagship cars. It is an outstanding car in Audi’s portfolio today.

It has been reported that every manufacturer in the luxury space aspires to offer the best piece of the products in the flagship model. For Audi, this falls in that same bracket where the firm is trying to offer the best luxury experience to its customers via the A8 sedan.

Dhillon further stated that A8 is the one car Audi is bringing as a long wheelbase in India, manufactured with top-notch technology and offers multiple options, better drivability, and luxury space.

Speaking on the launch timeline, Dhillon said that the firm is finalizing the bookings, which is expected to be opened in a few days, and a formal launch will follow in the market in the coming few weeks.

The new A8 long wheelbase is to be imported as a completely built unit and would be powered by a 3-litre petrol engine.

Reports suggest that the firm is trying to maintain the view instead of the challenges like lockdown in China due to COVID-19, semiconductor shortage, the war in Ukraine, and the supply chain issues.

Moreover, Head of India, Audi, has articulated confidence during the beginning of the year for attaining double-digit sales growth in FY 2022. Although, he was not able to point out an accurate figure given the current ongoing circumstances.

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